Konica Minolta Rebrand
I worked with the renowned imaging experts as they continue to refocus their talent for innovation and invention on cutting-edge ways to transform the ways we all work. Content I was responsible for included the global brand film, plus animations explaining the latest thinking around working smarter. I also wrote a selection of editorial content for their online hub.
Global rebrand film
Spotlight on Dabble Time – The idea of giving employees time to think.
Spotlight on Brain Writing – The written brainstorm that lets everyone contribute and build on each other’s ideas.
Biophilic Theory – How plants and natural materials can lower stress and increase productivity.
Tech Timeouts – How a break from updates can improve output.
